
From Festival, Through Data, To Memories
Description
In today’s festival culture, music festival visitors often use their smartphones to personally record photos and videos of performances. While this allows them to revisit memories of the experience later, it also disrupts their own immersion and that of the people around them. This project therefore explores how immersive festival experiences can be captured and relived in a more meaningful way by challenging the status quo. I perform an investigation into passive alternatives for the self-documentation which requires attention of the recorder. This is done with the intention to find types of data that can capture a more holistic representation of the experience than photo and video recordings. Furthermore, it explores the use of novel generative AI to create organic 3D models. It will draw a conclusion on it’s potential to create physical memory artifacts, which are also known as mementos.
The final design transforms passively collected personal movement and location data from a festivalgoer into a collection of abstract, emotionally expressive mementos. These artifacts are meant to evoke storytelling and emotional reflection of the immersive festival experience.
This report also explores the commercial potential of the creation process and proposes a company and service structure. In this structure, festival organizers are identified as the primary customers. The business concept creates value for organizers by increasing visitor satisfaction, which will stimulate visitors to return to a next edition of the festival, and generating positive word-of-mouth promotion. The company would provide the tools for data collection, transform the data into mementos, design storytelling devices around the artifacts, and deliver the resulting memento collections to the visitors’ homes.
Finally, the report will reflect on my personal development throughout the project. This ranges from learning technical skills like coding, data processing, and working with AI, to soft skills like actively involving fellow students in the ideation process.



From Festival, Through Data, To Memories
Description
In today’s festival culture, music festival visitors often use their smartphones to personally record photos and videos of performances. While this allows them to revisit memories of the experience later, it also disrupts their own immersion and that of the people around them. This project therefore explores how immersive festival experiences can be captured and relived in a more meaningful way by challenging the status quo. I perform an investigation into passive alternatives for the self-documentation which requires attention of the recorder. This is done with the intention to find types of data that can capture a more holistic representation of the experience than photo and video recordings. Furthermore, it explores the use of novel generative AI to create organic 3D models. It will draw a conclusion on it’s potential to create physical memory artifacts, which are also known as mementos.
The final design transforms passively collected personal movement and location data from a festivalgoer into a collection of abstract, emotionally expressive mementos. These artifacts are meant to evoke storytelling and emotional reflection of the immersive festival experience.
This report also explores the commercial potential of the creation process and proposes a company and service structure. In this structure, festival organizers are identified as the primary customers. The business concept creates value for organizers by increasing visitor satisfaction, which will stimulate visitors to return to a next edition of the festival, and generating positive word-of-mouth promotion. The company would provide the tools for data collection, transform the data into mementos, design storytelling devices around the artifacts, and deliver the resulting memento collections to the visitors’ homes.
Finally, the report will reflect on my personal development throughout the project. This ranges from learning technical skills like coding, data processing, and working with AI, to soft skills like actively involving fellow students in the ideation process.



From Festival, Through Data, To Memories
Description
In today’s festival culture, music festival visitors often use their smartphones to personally record photos and videos of performances. While this allows them to revisit memories of the experience later, it also disrupts their own immersion and that of the people around them. This project therefore explores how immersive festival experiences can be captured and relived in a more meaningful way by challenging the status quo. I perform an investigation into passive alternatives for the self-documentation which requires attention of the recorder. This is done with the intention to find types of data that can capture a more holistic representation of the experience than photo and video recordings. Furthermore, it explores the use of novel generative AI to create organic 3D models. It will draw a conclusion on it’s potential to create physical memory artifacts, which are also known as mementos.
The final design transforms passively collected personal movement and location data from a festivalgoer into a collection of abstract, emotionally expressive mementos. These artifacts are meant to evoke storytelling and emotional reflection of the immersive festival experience.
This report also explores the commercial potential of the creation process and proposes a company and service structure. In this structure, festival organizers are identified as the primary customers. The business concept creates value for organizers by increasing visitor satisfaction, which will stimulate visitors to return to a next edition of the festival, and generating positive word-of-mouth promotion. The company would provide the tools for data collection, transform the data into mementos, design storytelling devices around the artifacts, and deliver the resulting memento collections to the visitors’ homes.
Finally, the report will reflect on my personal development throughout the project. This ranges from learning technical skills like coding, data processing, and working with AI, to soft skills like actively involving fellow students in the ideation process.




